About me
I’ve spent my career building products for others. Now I build my own.
Twenty years of product leadership across Seoul, London, and Riyadh: enterprise AI platforms, spatial computing, consumer products, and everything in between.
Core expertise
- 01Product & Strategy: AI-native product strategy, enterprise AI platform development, zero-to-one product incubation
- 02Experience & Design: human-AI & multimodal interaction, spatial computing & wearable, design governance & system architecture
- 03Leadership & Scale: cross-functional executive leadership, national-scale digital transformation, international market expansion
Career history
2002 - PRESENT, 15 POSITIONS
- 01
2025 - present
ongoing
Seoul, Korea
Raymind.AI Founder
- An independent AI product studio shipping consumer apps, developer tools, and AI engines, everything self-initiated: no clients, no briefs.
- Products in market include memory.wiki, pastlife.app, jolong.ai, and screenstyler.ai, with ddalggak.ai, stiqs.ai, mdcore.ai and superplane.ai in the pipeline.
- Incorporated in the US (Raymind.AI LLC, Wyoming) and South Korea (주식회사 레이마인드에이아이).
- 02
Apr 2025 - Apr 2026
1 yr
Riyadh, Saudi Arabia
Humain AI Product & Experience Lead
- Built and scaled the product and experience function for Humain OS, Saudi Arabia's flagship AI initiative. Defined platform vision, enterprise governance, and operating models from scratch.
- Defined platform-level product vision across enterprise AI initiatives and established governance and review frameworks ensuring scalability and consistency.
- Shaped multimodal AI expansion including wearable and ambient interaction models.
- Embedded AI-assisted workflows across research, design, and documentation.
- 03
Sep 2021 - Aug 2024
2 yrs 11 mos
Seoul, Korea
Devsisters Group Director
- Led 0-to-1 development of a spatial computing product on the CookieRun IP, built the team, secured the Meta partnership, shipped to Quest Store.
- Built spatial computing capability and product pipeline within a non-XR-native organization.
- Directed cross-functional teams across product, engineering, art, and marketing.
- Delivered a production-ready immersive experience featured in platform promotions and retail showcases.
- 04
Jun 2021 - Sep 2021
3 mos
Seoul, Korea
Secta9ine — SPC Group CXO
- Served as a CXO at Secta9ine, a company leading SPC Group's digital brand experiences centered on the Happy Point app with 20M users.
- Managed overall user experience for consumer-facing digital channels, drove the development of a new marketing platform for SPC brands utilizing AR technologies, and collaborated with the branding department to create character IPs for Happy Point.
- 05
Oct 2018 - Apr 2021
2 yrs 6 mos
London, UK
Kakao IX UK Regional Director
- Established and led Kakao's first European subsidiary from zero, international expansion for KakaoTalk and the Kakao Friends IP across Europe.
- Built the European operational foundation and localization strategy.
- Forged a strategic alliance with IMG to expand the IP footprint internationally.
- Represented the organization at major global trade events and enterprise negotiations.
- 06
Apr 2017 - Oct 2018
1 yr 6 mos
Dhahran, Saudi Arabia
Saudi Aramco UX Lead
- Defined enterprise UX standards adopted across Aramco's entire digital ecosystem, ahead of the world's largest IPO (2019).
- Delivered immersive VR applications supporting industrial education and communication.
- Designed digital infrastructure supporting national policy shifts.
- Contributed to corporate digital modernization during the IPO preparation phase.
- 07
Jun 2015 - Feb 2017
1 yr 8 mos
London, UK
AKQA Senior UX Architect
- Led strategic UX programs for Nike, Volvo, Barclays, and Virgin Atlantic, AI-powered recommendation and data-driven personalization systems.
- Drove the user experience of a holiday-recommendation AI powered by IBM Watson, and Nike Running innovations that turned runs into personalized music and film.
- Improved global product onboarding and digital engagement strategies.
- 08
Sep 2013 - Jun 2015
1 yr 9 mos
London, UK
Razorfish Senior UX Architect
- Led UX delivery across multi-market digital programs for financial and consumer brands at enterprise scale.
- Managed small UX teams and cross-functional collaboration for Lloyds Bank, BNP Paribas, Unilever, and McDonald's.
- 09
Dec 2012 - Aug 2013
9 mos
London, UK
Cheil UK Senior Interaction Designer
- Managed the UX design of interactive kiosks for Samsung's new product launches, ensuring seamless user experiences across various retail locations in the UK.
- Revamped the UX of Samsung Europe's website, enhancing navigation and search.
- Successfully pitched and won a storytelling project for Saudi Aramco.
- 10
Apr 2012 - Nov 2012
8 mos
London, UK
Native Design Senior Interaction Designer
- Led UX design projects for Samsung and HP, focusing on innovative user experiences for future products based on their new technologies.
- 11
Feb 2010 - Mar 2012
2 yrs 2 mos
London, UK
EY-Seren Design Consultant
- 12
May 2006 - Feb 2010
3 yrs 9 mos
London, UK — while studying
Freelance EY-Seren, Seeper, Clay Interactive
- 13
Oct 2005 - May 2006
8 mos
Seoul, Korea
Vinyl Interaction Designer
- 14
Apr 2004 - Sep 2005
1 yr 6 mos
Seoul, Korea
d'strict Interaction Designer
- 15
Oct 2002 - Apr 2004
1 yr 6 mos
Seoul, Korea
NHN Corp. Junior Designer
Education
2009 - 2011
MFA Computational Studio Arts
Goldsmiths, University of London
Pass with Merit
2007 - 2009
BA (Hons) Graphic Design, Interaction Design
Central Saint Martins, UAL
1st Class Honours
2001 - 2002
Visual Arts (incomplete)
Hongik University
Languages
- KoreanNative
- EnglishFull Professional Proficiency
Fine art practice
In addition to my professional career, I have been actively involved in fine art, focusing on kinetic sculpture for many years. My key achievements include exhibitions at public galleries such as the Saatchi Gallery, Tate Britain, and the V&A, works in the Saatchi Gallery and private collections, and exhibitions at numerous private galleries. Some of the sculptures I have created focus on interaction with the viewer through the use of various sensors and servomotors.
View sculptures — ronincho.com ↗